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Everything your SEO runs on

Track rankings, research any market, keep your site healthy and report on it. The content tools then turn what you find into pages worth ranking.

Rank tracking

Know where you stand against the sites you actually compete with.

  • Daily, weekly or monthly checks of the top 20 results, in any Google location and language
  • Your competitors’ positions from the same results, with visibility and share of voice
  • Every SERP feature on the page, and the ones you own: featured snippets, local packs and citations in Google’s AI Overview
  • Keyword history, tags, search volume and difficulty for every tracked keyword

Site explorer

See how any site gets its search traffic, yours or a competitor’s.

  • Organic keywords and top pages for any domain
  • The sites competing for the same keywords
  • Traffic history going back up to 36 months, depending on your plan

Keyword research

Find what your buyers search for, and what it takes to rank.

  • Keyword ideas, suggestions and related searches, with volume, difficulty and click prices
  • The live top 10 for any keyword
  • Saved lists, and one click to start tracking a keyword
  • About 94 countries; the country list only shows markets with keyword data

Site audit

Catch the technical problems that hold good pages back.

  • A health score and every issue explained, with the pages it affects
  • An automatic crawl every month, so new problems don’t go unnoticed
  • Page speed tests for the pages that matter

Search Console and GA4

Real clicks and conversions next to your rankings.

  • Read-only connections to Google Search Console and Google Analytics 4
  • Clicks, impressions and organic conversions by page, with 16 months of history on every plan
  • Quick wins: keywords just off page one, pages with a low click rate, and pages competing with each other
  • Pages losing clicks, ready to refresh, and before-and-after numbers on the pages you update

Google updates

When rankings move, know whether it was you or Google.

  • Every confirmed Google update marked on your charts
  • A heads-up while an update is still rolling out
  • Afterwards, how it moved each of your sites, measured on your real traffic when it’s connected

Client reports

A monthly report that explains itself.

  • Rankings, organic traffic, backlinks, site health and Google updates for each site, every month
  • Search Console and GA4 results when they’re connected
  • Each month’s report is kept as it was, ready to save as a PDF and send

Built for teams

Everyone works in the same place, with the right access.

  • Invite your team by email, as owners, admins or members
  • A project for each site, with its own competitors, audience and brand
  • Agencies keep every client in one account

Try it free for 7 days

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